I would not hesitate to recommend
the Business Athlete model to anyone who aspires to be the best they can be in whatever they do.
It's a recipe for success.
I think the concept of winning without losing is extremely important. Business Athlete shows you how to achieve and maintain the balance.
Made me see what purpose I can serve both in my personal life and in business.
It is a "new perspective" that is vital to all
The breakdown and steps make moving toward success far easier.
In today's businesses there is increased pressure to improve individual and organisational performance.
Business Athlete is a methodology where performance principles used in elite sport are translated and used to accelerate performance in the business context.
We create and deliver programmes where business leaders, teams and organisations can maximise business performance, fulfil more of their potential and win in business without losing in life.
Consider for a moment the level of attention and detail that goes into developing a talented athlete.
Imagine a business leader or executive team receiving the same kind of attention that an athlete does – but tailored instead to their own professional and personal needs in the business and personal context.
And imagine if that business leader or executive was coached to coach themselves, so they could translate principles and practices from elite sport and apply them self-dependently, over the long term and in their own context, to fulfil more of their potential.
Welcome to The Business Athlete®.
This month Colin Wilson, our CEO and Director of Programmes, talks informally to camera about the need and opportunity for business to adopt new a philosophy in order to achieve rapid performance improvement, and the rationale for the Business Athlete approach in achieving this.
Hear our latest podcast where Business Athlete CEO and Director of Programmes Colin Wilson is interviewed by Andrew Bunting, former Intel Marketing Director Europe, about Colin’s background and how it drives his performance philosophy for businesses and executives.
The Business Athlete® specifically supports: